Volume 03
PLUMETHOUGHTFULLY, TOGETHER.
A publishing concept for ideas that deserve room. Expressive type sits beside a calm reading experience, from launch campaign to long-form stories.
The starting point
The sample brief begins with a simple question: what should people understand, feel and do? A clear answer guides the identity, the content and the experience.
The details that matter
Identity, art direction and a flexible visual system that works in real life. A useful digital experience, launch assets and guidance for the people who use them.
FormatDigital design
FocusEditorial / Web experience
AvailabilityIllustrative concept